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Stop smoking services: something a little different
Smokey Joe stories: a narrative-based intervention
Susanne Schulz, Deborah Ritchie, Ann Bryce and Terry McEleny

Powerpoint Presentation

Abstract
Currently, an estimated 1.2 million people in Scotland - 30% of the adult population - smoke. Cigarette smoking has been identified as the single, leading cause of preventable death and ill health. The large number of smokers in Scotland calls for the establishment of a varied and innovative range of smoking cessation approaches that have the scope to reach diverse socio-economic groups of smokers.

An innovative narrative based, culturally attuned approach to smoking cessation has been developed in Barrhead, East Renfrewshire. Barrhead is comprised of a mixed socio-economic stratum, which is reflected in the research sample which includes people from the Scottish Index of Multiple Deprivation (SIMD) deciles 2 to 10.

Based on observations of the 'Smokey Joe' cessation service, this presentation will describe the technique used by the group facilitator to help people stop smoking. To this end a selection of key stories, which are characteristic of recurring themes and problems faced by people who wish to quit smoking, are introduced alongside the group facilitator's interventions.

This research suggests that a narrative-based approach to smoking cessation has the potential to change smokers' stories and perceptions of the quitting process. In so doing, narrative-based smoking cessation services can help smokers to overcome the barriers that keep them from quitting and increase their belief that becoming smoke-free is an achievable goal.

 

Susanne Schulz, Deborah Ritchie, Ann Bryce and Terry McEleny
Queen Margaret University College, Edinburgh
sschulz@qmuc.ac.uk

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